Kiddwaya Dismisses the 9-to-5 Hustle

Kiddwaya Says He “Lives Life for a Living."

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Former Big Brother Naija housemate and billionaire heir, Terseer “Kidd” Waya, has finally answered the question fans have been asking for years: what exactly does he do for a living?

Speaking on the Off the Record podcast, the 31-year-old son of Nigerian businessman Terry Waya didn’t shy away from the topic and his answer quickly lit up social media.

“I wake up, decide what destination I want to fly to, and I go, with my boys and girls. We eat, drink, party, and do it again,” Kiddwaya said. “I’m a man of leisure. I live life for a living. I’m not interested in this 9-to-5 stuff.”

The reality TV star described himself as someone who lives life entirely on his own terms. He admitted that he once tried to appear more conventional by claiming to work in industries like oil or trading, but said that pretense no longer interests him.

“That’s not my truth anymore,” he said. “My truth is that I’m a rich man’s son living life and having fun.”

Kiddwaya’s father, Terry Waya; a businessman whose net worth has been estimated at $2.2 billion is one of Nigeria’s most recognizable socialites. The younger Waya has long faced criticism for flaunting his wealth online, but he says he has no regrets.

“I have no choice but to believe in nepotism, I was born into it,” he said. “The same way my kids will be.”

His unapologetic embrace of privilege has reignited conversations about class, wealth, and generational advantage in Nigeria’s entertainment scene, where “nepo babies” are increasingly in the spotlight.

From his globe-trotting lifestyle to his love for designer labels, Kiddwaya has become synonymous with luxury. Earlier this year, he claimed he was robbed of €70,000 (₦140 million) in cash, along with a Birkin bag and other valuables, while staying at a villa in Ibiza.

Still, the socialite insists he’s more than just a party boy. Through his Kiddwaya Foundation, he supports youth empowerment and community projects. But even that has drawn scrutiny in June, critics accused him of tone-deafness after the foundation asked for public donations to aid victims of terrorist attacks in Benue State.

Despite the backlash, Kiddwaya seems unfazed. For him, the message is simple  and deliberate: he’s not chasing the grind. He’s made living itself the job.

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